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The User's Journey

ebook

Like a good story, successful design is a series of engaging moments structured over time. The User's Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a "story first" approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.


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Publisher: Rosenfeld Media

Kindle Book

  • Release date: March 22, 2016

OverDrive Read

  • ISBN: 9781933820361
  • Release date: March 22, 2016

EPUB ebook

  • ISBN: 9781933820361
  • File size: 7763 KB
  • Release date: March 22, 2016

Formats

Kindle Book
OverDrive Read
EPUB ebook

Languages

English

Like a good story, successful design is a series of engaging moments structured over time. The User's Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a "story first" approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.


Expand title description text