突破与跨越 (Breakthrough)

中小企业在创业与发展的过程中，是否经常遇到资金短缺、人才匮乏，没有市场和品牌力等因素的影响而导致企业无法做大做强？如何突破这些因素的制约？本套音像产品运用了丰富的实战案例，从战略、核心竞争力、财务管理及执行力等十二个方面生动讲解了企业在经营过程中如何突破，引领您的企业从优秀走向卓越！适合对象：国家机关与事业单位领导、中小企业高级管理者等。As for middle and small-sized enterprises, whether they would be limited in staring the business and development process by factors such as capital shortage, lack of human resources, no markets and brand force? How can these restraining factors be broken? This audio-video product, by quoting abundant practical cases, vividly explains the methods for making breakthrough in business managing process from twelve aspects including strategy, core competitiveness, financial management, executive force, etc. to guide you to lead your enterprise to progress to excellence. Target readers: leaders of government offices and public institutions, senior managers of middle and small-sized enterprises.