The Little Red Book of Wisdom

March 12, 2007
As the founder and president of The DeMoss Group, a public relations firm devoted to serving Christian organizations and causes, DeMoss believes wisdom is simple, plentiful and in no way reserved for the elite or highly educated. However, it doesn't hurt to have a Judeo-Christian perspective on the world; for DeMoss, "God is the source of all wisdom," and the lessons contained herein come from the Bible (especially Proverbs), public figures like evangelist Billy Graham and golfer John Daly, regular Joes and DeMoss's own experience. Eschewing a simplified approach to advice-giving, DeMoss uses narratives to convey his lessons, insisting that "We're not talking about New Year's resolutions here; we're talking about every person's option, sooner or later, to live deliberately." Though it will appeal largely to a religious audience, DeMoss's arguments debunking commonly accepted falsehoods-like the myth of the "self-made millionaire" and the limitless promise of technology-are definitely timely, and his common sense approach to chapters like "The Power of Understatement" and "Work Less, Think More" has universal appeal.